HeyDesk™

HeyDesk™

Enterprise voice AI works. But it costs $150K+ and takes months to deploy. SMBs deserve the same technology.

Enterprise Voice AI Works

  • Poly.ai: $750M valuation, Marriott, FedEx
  • Synthflow: 65M+ calls, sub-100ms latency
  • Cognigy: 100+ languages, Fortune 500
  • Implement AI: Dragons' Den backed, managed services
"Voice AI agents are transforming customer service at scale."— The technology is proven

But SMBs Are Locked Out

  • $150K+ minimum annual contracts
  • 4-6 week enterprise implementations
  • No self-serve: sales calls, pilots, procurement
  • 5.5M UK SMBs can't access this technology
"85% of callers abandon voicemail. SMBs lose customers while serving customers."— The opportunity is massive

HeyDesk™: Enterprise AI at 1% of the Cost

Same technology. SMB pricing. 5-minute setup.
Emotional intelligence. Photo-realistic avatars. 50+ natural voices.
$99-199/month vs $150K+. No sales calls. No pilots. Live in minutes.

The Gap

Enterprise voice AI is proven. But SMBs have no viable options.

Enterprise Voice AI

$150K+/year
  • 4-6 week implementations
  • Requires IT department
  • No self-serve option
  • Built for Fortune 500

SMB Alternatives

Various
  • No emotional intelligence
  • Hidden pricing (Voice.AI)
  • No avatars or emotional intelligence
  • Limited capabilities

Traditional Answering

$30K+/year
  • Human staff constraints
  • Limited hours coverage
  • Training and turnover costs
  • Can't scale instantly

The Gap We Fill

Enterprise-grade voice AI with emotional intelligence and photo-realistic avatars—at SMB pricing ($99-199/mo), with 5-minute self-serve setup.

Our Solution

Enterprise-grade voice AI at 1% of the cost—with features they don't have.

What Makes Us Different

Emotional Intelligence

Detects frustration, urgency, excitement via voice prosody

Realistic Avatars

Generated from your photo

5-Minute Self-Serve

No sales calls, no pilots

$99-199/month

vs $150K+ enterprise

What SMBs Get

24/7 Reception
Never miss a call (vs $30K salary)
Lead Qualification
Capture details + book appointments
FAQ Handling
Trained on your business knowledge
Order Management
Take orders 24/7 for restaurants & wholesalers
Brand Presence
Your voice, your avatar, your personality
Result
Enterprise service at SMB cost

Market Opportunity

Voice AI agents for SMBs is a rapidly growing market.

$47.5B
Voice AI Market by 2034
2024 Market
$2.4B
2034 Projection
$47.5B
CAGR
34.8%

Target Segment

  • 5.5M small businesses in UK alone
  • 4.3M self-employed in UK
  • 85% of callers abandon voicemail

Primary Targets

Service businesses: Salons, restaurants, takeaways, hotels, wholesalers—staff too busy serving customers.

Freelancers: Web designers, IT, photographers—qualify prospects automatically.

Competitive Landscape

Poly.ai and Implement AI proved AI voice agents work. We bring it to SMBs—at 1% of the cost.

Poly.ai
$750M / $200M+

Enterprise voice AI for Fortune 500. 4-6 week deployment.

$150K+/yearNo self-serve
Implement AI
£1.3M / Dragons' Den

Voice AI for SME (Ava). 60-90 day pilots. Cartoon avatars.

Sales requiredMicrosoft partner
SigmaMind AI
YC S22 / ~$500K

E-commerce focus (Shopify, Gorgias). 970ms latency.

Pay-as-you-goE-commerce only
Dialora AI
Bootstrapped

Outbound sales calls and lead follow-up. Sales-first.

$97+/moSales focus
Lyngo AI
~$290K / Antler

Healthcare AI receptionist. Deep Cliniko integration. ANZ focus.

Healthcare onlyNo EI/avatar
Voice.AI
Well-funded

Enterprise tech targeting SMBs. Impenetrable pricing.

Pricing unclearNo EI/avatar
HeyDesk™
Pre-seed

Only SMB solution with emotional intelligence (voice prosody + video emotion). Photo-realistic avatar from your photo. 50+ natural voices. 5-minute self-serve setup vs 60-90 day pilots. Service businesses + freelancers. $99-199/mo vs Poly.ai's $150K+. 1% of the cost.

View Full Competitive Analysis (18 competitors)

Live Demo

Try it now. Ask anything about HeyDesk™.

Revenue Model

SaaS + usage. EI add-on creates natural upsell path.

Pricing Tiers

Solo
$99
/mo
200 mins
+$49 EI
Business
$199
/mo
500 mins
EI included
Corporation
$499+
/mo
2,000+ mins
EI included
Enterprise
POA
/mo
Bespoke
Bespoke

Overage: $0.15/min | Unlimited team members

Unit Economics

Hume EVI (STT + TTS + prosody)
$0.04/min
Hume Emotion (with EI)
+$0.08/min
LLM (Claude Sonnet)
~$0.02/min
Infrastructure
~$0.01/min
COGS (without EI)
~$0.07/min
COGS (with EI)
~$0.15/min
Gross Margin
80-86%

Go-to-Market

Direct outreach + community + partnerships.

Launch Sequence

Week 1-2
Closed beta: 5-10 businesses, free
Week 3-4
Open beta: 50 businesses, $49/mo intro
Month 2
Public launch, full pricing ($99+)

Acquisition Channels

Direct outreach
Walk into local businesses, demo on tablet ($0 CAC)
Facebook groups
Business owner communities, freelancer groups
Freelancer platforms
Promote to web designers, IT consultants
Referrals
$50 credit per successful referral

Target Segments

Service Businesses: Salons, restaurants, takeaways, hotels, wholesalers, retail—staff too busy serving customers.
Freelancers: Web designers, IT, photographers—qualify prospects automatically.

Live MVP

Investment Ask

$250k

Built & Working

  • Voice AI with Hume EVI 3 + Claude Sonnet
  • Emotional intelligence (prosody analysis)
  • Static avatar from photo (Replicate)
  • 50+ natural voices (Hume Octave)
  • Business onboarding flow
  • Web widget deployment

Targets

Beta
10 businesses
Month 3
50 paying / $5k MRR
Month 6
200 paying / $25k MRR

Seed Round

$250k
Engineering — 50%
Scale, security, reliability
Go-to-Market — 35%
Direct sales, content
Operations — 15%
Legal, infrastructure